Loading...
HomeMy WebLinkAbout18. Approve Reduced Admission to CMSC for KCET Members during Sept 2018irialri►�•a r� t FROM: OFFICE OF BENJAMIN DICKOW,•MEMORIAL SPACE CENTER EXECUTIVE DIRECTOR SUBJECT: REDUCED ADMISSION TO COLUMBIA MEMORIAL SPACE CENTER FOR KCET MEMBERS RECOMMENDATION That the City Council temporarily reduce fees to a buy one get one free admission offer for KCET members during September 2018 in order for the Columbia Memorial Space Center to be selected as the KCET Benefit of the Month organization. This is a continuation of a successful pilot in 2017. The mission of the Columbia Memorial Space Center (CMSC) is "to ignite a community of creative and critical thinkers." Making access to the Space Center as easy as possible to all the members of the community helps to fulfill that mission and strengthens the bond between community members and the programs of the Center. The KCET program encourages the Space Center to become a destination for regional community members and exposes a variety of guests of different backgrounds and ages to the sciences. The Space Center's participation in the KCET program will expose the CMSC to a wider audience. As part of the program, the CMSC will be promoted during on -air broadcasts throughout the year. The CMSC will be printed on the KCET Directory of Membership Benefits. Additionally, email blasts will be sent to members during the month of being the featured organization (August and September). The CMSC will also have placement on the KCET webpage at membercard.com and have placement on the Member Card mobile app. There are no direct costs that will be incurred to the CMSC for participation in this program. In order to make the Space Center as accessible as possible to new or returning members of the community and to introduce as many people as possible to the exhibits and programs of the Center, staff is recommending that the City Council approve the reduction of admission fees to the CMSC specifically during September 2018 for KCET members. Quality of Life, Infrastructure& Parks Public Engagement REDUCED ADMISSION TO COLUMBIA MEMORIAL SPACE CENTER FOR KCET MEMBERS AUGUST 14, 2018 PAGE 2 The General Fund may be slightly impacted due to the discounted admission to the Columbia Memorial Space Center being offered to KCIET members, resulting in a possible loss of less than $500 (assuming a high attendance within the months of August and September), however, the loss of admission fees will be partially off -set by increased marketing opportunities and any extra ancillary income from gift store sales or other items due to the expected increased attendance. 2